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Santa
Rosa have been with us a while and produce great value,
stylish drinking – not to mention some pretty cutting
edge varietals such as Viognier and Zinfandel. This
year we have been able to not only make the wines more
competitive than ever but also to have a look at re-packaging
them.
After
some considerable investment, the new look Santa Rosa
is here. Now with a more consistent “family”
feel, the new labels are restrained, classy yet bold.
Consistent branding, more obvious upselling opportunities
but with the same fabulous quality, Santa Rosa is set
to widen its appeal even further.
Receiving
much attention at the moment (possibly due to the unseasonably
warm temperatures – above 0C in April in Glasgow….unheard
of) is the Santa Rosa Syrah Rose. With deep crimson
hue and a vibrantly berry fruited character, this is
going to be a summer stormer. Serve deeply chilled,
with or without clothes for best effect!
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